Author Archives: mappingmotivation

One of the problems of selling in business is to make your product or service sufficiently distinctive from other offerings in the same field. We sometimes use the phrase – USP – unique selling proposition. Everyone who has something to sell spends or ought to spend time thinking about this issue. The best way IContinue reading “MOTIVATION AND MEDICINE”

Brian Tracy (http://www.briantracy.com/) in his well known Sales Audio tape set makes the observation that 50% of any sale is a “transfer of enthusiasm”. I think this is right, and that if we analyze what we mean by enthusiasm two things become clear. First, that enthusiasm is a direct result of our belief – ifContinue reading “MOTIVATION AND SALES”

My favourite synonym for the word motivation is energy. To be motivated is to feel the energy flowing through you; to lack motivation or to be de-motivated is have no energy to undertake the task in hand. Therefore it is important if we wish to be highly motivated ourselves not only to be choosy inContinue reading “MOTIVATION AND MEDITATION”

My solicitor recently sent me a Croner briefing on creativity: “Creativity – are we in our right minds?” (Smaller Business Briefing Issue 143). This excellent piece of work draws attention to the concept of creativity and its application. Sometimes being in business can be so operational that we forget Drucker’s dictum that only two thingsContinue reading “CREATIVITY, LEADERSHIP AND BUSINESS”

One of the truly difficult things to come to terms with is the failure of the ‘system’. By which I mean your system, my system, anybody’s system. It’s as if we invest so much time and effort and creativity into inventing systems that we cannot accept when they fail or crash. The recent financial crashContinue reading “MOTIVATION AND PSYCHOPATHOLOGY”

This last week has truly been a momentous and depressing time. No-one who is in business could but fail to be concerned about banking and stock exchange crises which are unfolding if only because virtually all businesses depend on the health of the economy for their own survival; of course, it is equally concerning forContinue reading “MOTIVATION AND ECONOMICS”

I completely agree with Mani Goel's view on the importance of self talk in developing strong self-esteem – and see his excellent web site for more: http://powerofselfesteem.com/ My point, however, is not incompatible with the view that primacy must be given to self-talk. The creation of a body of physical evidence that 'proves' to our ownContinue reading “MANI GOEL AND SELF TALK”

I have just been reading a great new book by Pascoe Sawyers called MePLC: http://meplc.moonfruit.com/ . Influenced by various authors, Pascoe’s contention is that we need to run our lives like we’d run our business, and one paradoxical contention of that is we need to put ourselves first. Once, and only then, we have lookedContinue reading “MOTE QUOTES!”

In my last Blog I said I would give some examples of my own Log of achievement: achievement that creates a body of evidence that persuades one’s own sub-conscious to believe that it is worthy, it is capable, and that beyond the negative good things happen even to me! Before I delve – almost randomlyContinue reading “THE SELF ESTEEM LOG THAT MOTIVATES”