cats – The Mapping Motivation Series

Motivation and Cats

I had a great experience recently when I got my two cats to do a Motivational Map. Over 20,000 maps have now been done on human beings and we are getting some deep understandings of the kind of things that the profiles reveal about people. We can see, for example, what a typical profile forContinue reading “Motivation and Cats”

What is difficult about Motivational Maps?

Every product, service and system has its difficulties, ranging from the sublime difficulty to the easy and the awkward. Awkward is the one we dislike the most; easy we can deal with, and sublime can throw us a challenge, so that when we prevail we feel good about ourselves. But awkward? Hmm, that's justContinue reading “What is difficult about Motivational Maps?”